(Excerpt) Tim Moore, managing partner of Audience Development Group in Grand Rapids, MI,
I’ve had a couple of phone calls in the last six months about payola. The most recent, about three weeks ago, was the most alarming. It was from a quality program director at a longevity station in their format that has performed well. He has been in the business for some time, has great credibility, and has a great track record. If I were to pick a Blue Ribbon Panel of PDs I’d work with, he would be a member of it. He doesn’t endorse what he has seen happening at his station. He’s concerned it’s going to contaminate his successful career.
Stan Freberg – The Old Payola Roll Blues Pat 1 & 2
Alan Freed, a disc jockey and early supporter of rock and roll (and also widely credited for actually coining the term), had his career and reputation greatly harmed by a payola scandal. Dick Clark’s early career was nearly derailed by a payola scandal, but he avoided trouble by selling his stake in a record company and cooperating with authorities.