The summer ratings include few surprises

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November 2, 1986 — ratings taken during summer have been released to station subscribers. There are few surprises; it’s assumed that stations which program for young people are likely to rate higher during the summer months, what with all those wild beach parties and school not cutting into listening time. KUBE was dynamite, KISW comfortable, KPLZ and KGMI dipping slightly over springtime ratings, older demographic KIRO, KOMO, KBRD, and KSEA did fine, thank you.

You want oldies?
KQKT 96.5 scrapped its mainstream contemporary music in favor of a solid gold format that the station calls “The Greatest Hits of All Time.” The playlist includes some songs from the late 1950s and 1960s, but mostly from the 1970s and early 1980s. The format includes mainstream Motown although it’s mostly Simon and Garfunkel, Bread, Neil Diamond, and Carole’s King.

KZOK 102.5 FM abandoned its Quality Rock for Classic Rock. There is little contemporary music left, mostly rock oldies through each of the decades, with lots of Jefferson Airplane, Rolling Stones, Eagles, and Chicago.

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Victor Stredicke

Author: Victor Stredicke

Former radio columnist for the Seattle Times.

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